HIGH PERFORMING MEDIA, MINUS THE MYSTERY
Whether you need a top-to-bottom media plan or someone to fix a campaign that’s gone rogue, we’re on it. Backed by nine years of experience, including four at Google, Eight Points Media takes the guesswork out of your strategy. We’re here to make sure your ads work as hard as you do.
Who we are
My name is Esteban Fernandez and I’ve spent 9 years getting to know the ad world from every possible angle. I’ve worked at agencies, built in-house programs, and spent years at Google helping top-tier advertisers. If there's one thing I've learned, it's that ads don't live in a vacuum. I’m bringing that insider view to Eight Points Media to help you see the big picture—because at the end of the day, growth happens when everything works together, not just the numbers on the dashboard.
Our Services
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We don't just "run" ads, we build complete media plans that make sense for your specific business goals. Leveraging nine years of high-stakes experience, we handle everything from budget allocation to execution, ensuring your ads show up in the right places at the right time.
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Broken tracking, tanking performance, or mysterious policy flags, we’ve seen it all. If your campaigns aren't behaving, we’ll step in to diagnose the issue and get things back on track. Consider us your personal campaign mechanics for whenever the algorithm decides to be difficult.
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Stop being a black box for your own media team. We offer custom training sessions designed to get your team up to speed on the latest Google Ads best practices. We’ll share the insider playbooks I learned during my time at Google, so your team can manage your ads with confidence.
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Not sure if your current setup is burning money? We’ll dive deep into your accounts to find the leaks, wasted spend, and missed opportunities. You’ll get a clear, no-fluff roadmap of exactly what’s working, what isn't, and how to fix it.
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Over 50% of ad performance is driven by the quality of your creative assets, not just the buttons you click in the dashboard. We bridge the gap between data and design by crafting punchy copy and creative strategies that actually grab attention and does the heavy lifting for your budget.